[RADIONICA] Digital marketing channels and opportunities

In a world where technology is constantly evolving, it has never been more important to understand the opportunities and tools that digital marketing provides. Given the great competition in every business, an effective digital strategy can be key to success.

We invite you to join us on Tuesday, 27 June 2023, from 9 a.m. to 1 p.m., in the conference hall of the Torpedo Production Park (1st floor), at Milutina Barača 60, Rijeka the Workshop Channels and opportunities of digital marketing.

The aim of this workshop is to provide you with concrete knowledge and examples that you can immediately apply in practice.

During the workshop, Tomislav Lukić from CROATORIt will introduce you to the most important digital marketing channels, including paid advertising on the Meta platform, Google Ads, SEO (Search Engine Optimization) and Email marketing. You will have the opportunity to learn how to use Google Analytics to track and improve the effectiveness of your marketing campaigns.

As an additional bonus, the last 15 minutes of the workshop are dedicated to the latest technologies such as AI, chatGPT and others that are increasingly gaining importance in marketing.

This workshop was organised as part of the project Development of a network of entrepreneurial support institutions through the Croatian Agency for Small Business, Innovation and Investment (HAMAG-BICRO) – BOND 2 for the purpose of standardising business consulting services.

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